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Business of Story

Mar 21, 2022

Christopher Lochhead, a nine-time #1 bestselling author, #1 charting Apple podcaster, top 0.5% business newsletter creator, and is best known as the "godfather" of Category Design, explores the director-to-creator model and how it’s disrupting the old ways of publishing. 

Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand:

Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit to get in touch.