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Business of Story

Oct 3, 2022

Kari Nelson, Marketing Director, Construction Division, MEP, for Trimble, Inc., shares how to sell more technology by using proven storytelling structures to elevate your growth.

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Sep 26, 2022

Daniel Nestle, Leader, Communications and Corporate Responsibility, LIXIL America, shares how he uses the And, But, Therefore agile narrative framework to focus all of his business communications including defining the brand for his The Daniel Nestle Show podcast.

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Sep 19, 2022

Darius Holbert, an internationally acclaimed composer and creator of the soundtrack for Oh, The Places You’ll Go at Burning Man viral film, shares how composers use story structure to captivate their listeners.

Take Park's The ABTs of Agile Communications™ quick online course to learn the agile narrative framework...


Sep 12, 2022

Steve Rawling, former BBC TV journalist turned international storytelling consultant and author of Storyteller Tactics, shares the bad habits you need to break to make your business storytelling much more effective.

Put Park's free and premium story-building tools to work for you now including his new book, Brand...


Sep 5, 2022

Mark Lachance, author of The Lucky Formula: How to Stack The Odds In Your Favor And Cash In On Success, shares how you can turn your hard work into great fortune by triggering a lot of luck along the way through the stories you tell. 

Put Park's free and premium story-building tools to work for you now including his new...