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Business of Story

Oct 28, 2019

Bob Langert, the Senior Sustainability Advisor for The Context Group, retired VP of Sustainability at McDonald’s and author of The Battle to Do Good: Inside McDonald’s Sustainability Journey, shares how you can create allies for your social causes by honing your purpose-driven storytelling skills.

 

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Oct 21, 2019

Keith Quesenberry, author of Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution, shares findings from his latest study on how intentional storytelling using a five-act story structure will provide you greater odds of your content going viral.

 

Become a Master Storyteller

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Oct 14, 2019

Jeff Friedman, co-owner and captain at Maya's Legacy Whale Watching, and his wife Joelle Prochera explain how having the courage to follow a calling has resulted in an incredible story with profound impacts.

 

Become a Master Storyteller

Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story:


Oct 7, 2019

Paul Smith, author of The 10 Stories Great Leaders Tell, walks you through the story examples and why, how and when you tell them to grow your people and your purpose-driven brand.

 

 

Become a Master Storyteller

Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: