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Business of Story

Oct 29, 2018

There has always been a distinction between a commander and a leader. A commander gives instructions, delegates tasks, and implements orders. A leader has a more serious responsibility – that of influencing people and making the critical decision to choose what kind of influence he will be.

My stint in the United...

Oct 22, 2018

As the Kavanaugh hearing underscored, the Democrats still lack a focused, cohesive narrative on which to build their platform. Dr. Randy Olson, who appeared on this show the day after Trump's election to the White House, reveals how Donald Trump and the Republicans continue to steamroll the Democrats for want of...

Oct 15, 2018

One of the most important commodities in our industry is truth.”   In a world where almost everyone’s personal struggle revolves around the approval from others, it’s always been easier to say what we think people want to hear instead of what things actually are.

Truth is the most powerful tool every...

Oct 8, 2018

Brand and business storytelling is all of the rage today. And for good reason. It works.

But while most storytelling experts tell you to tell stories, these six content marketing and communications leaders will show you how.

This week's show previews the latest storytelling tips and techniques you’ll learn from...