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Business of Story

Jul 25, 2022

Gavin & Martine Hammar, founders of, share how they used brand storytelling to grow and sell their first venture, Sendible, and are now using stories to build momentum for their new online testimonial capture platform.

Put Park's free and premium story-building tools to work for you now including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand:

Like what you hear? Park offers virtual and in-person masterclasses, story consulting and keynotes to help you excel through the stories you tell. Visit to get in touch.