Oct 5, 2026
You want your brand story to drive real business results — define it, refine it, get every soul behind it — and you will create a competitive advantage nobody can take from you. But getting to your brand story is not the victory. It's the false summit.
Host Park Howell sits down with Sean Schroeder — co-creator of...
Sep 28, 2026
Most creatives are terrified of AI.
And honestly? That terror makes sense.
Sameness. Replacement. Theft.
Those three fears have colonized the creative internet. And they're not entirely wrong. Bad AI use produces a gray paste of mediocrity. It steamrolls voice. It scrapes without permission.
But here's what I've come to...
Sep 21, 2026
What kills iconic brands like MTV, Nike, Blockbuster, and GoPro? Not bad marketing. Not weak products. But four specific strategic traps that fragment brand story governance — and silently destroy enterprise value from the inside out.
Brand strategist and BrandStruck founder Magda Adamska joins Park Howell on the...
Sep 14, 2026
Most organizations don't have a brand storytelling problem. They have a negotiation problem.
When sales, marketing, and IT each champion their own version of the company story, the result is narrative entropy — the slow fragmentation of your brand message across every channel, every team, and every customer...
Sep 7, 2026
Your brand is being described right now on platforms you don't control — and AI is assembling those fragments into a story you'd never tell about yourself. Matt Beezley, Senior Strategist at Red Fan Communications and creator of the Brand Authority Index, calls it narrative entropy. And in this episode of the Business...