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Business of Story

May 21, 2018

The power of anecdote is so great that it has a momentum all its own. No matter how boring the facts are, with a compelling brand story, you feel like you’re on a train that has a destination. Those anecdotes are told using stories.

Stories sell. And as an entrepreneur, your #1 job will be to sell yourself and your services or products to potential clients. There is no doubt that storytelling works to connect with people on a primal level and move them to action. Telling your story in an enticing and compelling way is half the battle.

So forget about what you believe your "story" is right now and find your scenes: those moments that have shaped who you are today. Our guest today is all about enabling your superpower through embracing the unique scenes that have made you, you.  

Michelle Weinstein knows how to use a story to sell. She's an entrepreneur extraordinaire and survivor of the infamous show Shark Tank. Michelle also runs, where she works with entrepreneurs to teach them how to sell themselves and their services effectively without annoying prospects or driving them away with boring sales pitches.

In this episode, Michelle will show you how to close any deal that comes your way, sell more of your products or services, and turn a NO into “YES” so that you can serve more people and make a bigger difference in the world.

It all starts with finding your superpowers, forged from your experiences, moments, and scenes. Remember: Compelling storytelling is ALWAYS about the moments. Your moments or are composed of your experiences that define your beliefs, which lead to your truth.  When you unwrap your truth, you’ll find your superpower.

Become a Master Storyteller

Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story:

Like what you hear? Bring Park to your next event.