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Business of Story


Oct 14, 2024

Fran Mallace, President & CEO of Make-A-Wish Arizona, shares what she has learned in her nearly 40 years in communications and media sales on how to build strong teams and lasting relationships with your storytelling.

Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built. 

Grab your copy of The Narrative Gym for Businessa short guide on crafting ABTs for all of your communications. 

Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand. 

#StoryOn!