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Business of Story

Feb 21, 2022

Paula White, internationally recognized sales coach and author of the new book The B Side: Remix Your Leadership Style, shares how to become a more influential leader by reconnecting with your authentic story through the power of music. 

Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand:

Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit to get in touch.