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Business of Story

Dec 26, 2023

Ross Weisman, Managing Partner of Epic Managers, shares how they use storytelling to recruit, place, train and retain top managers for franchises around the world. 

Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all...


Dec 18, 2023

Dan Heath is a senior fellow at Duke University’s Center for the Advancement of Social Entrepreneurship. He is the coauthor (along with his brother, Chip) of four books, including the New York Times bestsellers Decisive and Switch. His most recent book is Upstream and is host of the new podcast What It’s Like To...


Dec 11, 2023

Peter Brooks, Sterling Professor of Comparative Literature Emeritus at Yale University and author of Seduced by Story: The Use and Abuse of Narrative explores the overuse of narrative in storytelling in our political and business worlds and the ramifications.

Improve your storytelling immediately with my The ABTs of...


Dec 4, 2023

Justin Michael, author of Sales Superpowers: A New Outbound Operating System to Drive Explosive Pipeline Growth, explores how to tap into the Limbic buying brain using storytelling to experience much greater success with your outbound marketing.

Improve your storytelling immediately with my The ABTs of Agile...


Nov 27, 2023

Joey Coleman, Chief Experience Composer of Design Symphony and author of Never Lose and Employee Again: The Simple Path to Remarkable Retention, shares how to use business storytelling to attract and keep the top talent you seek.

Improve your storytelling immediately with my The ABTs of Agile Communications™ quick...